Seattle, Washington — June 26, 2016 — Apple Pugetsound Program Library Exchange (A.P.P.L.E.) and Mike Harvey are proud to announce the immediate availability of the book Nibble Viewpoints: Business Insights From The Computing Revolution.
Mike Harvey says, “I’m excited about my new Nibble Viewpoints book that is an organized culmination of my editorials from 12 years of Nibble magazine and over 30 years of experiences running large corporations. It contains a timeless array of shorthand management models that are interesting, powerful, and easy to use. The models cover a wide range of problems and solutions for businesses and individuals – they’re short, easy to read, and sharply focused on workable solutions. Nibble Viewpoints also traces the rise and fall of the Apple II computer over its amazing history. I’m looking forward to people reconnecting with Nibble and finding guidance and insights to help them with their endeavors.”
Nibble Viewpoints is a chronology of events, philosophy, and management models that guided the birth and growth of the Apple magazine Nibble, created by Mike Harvey. It starts with the history and the seeds that became Nibble using Mike’s editorial pages from each issue from 1980 to 1992. The management models evolved from his experience running large corporations, but became capsules of experience that guided the strategy and growth of Nibble through the years. They have universal relevance to business operations, planning, problems, and opportunities in business . . . and in life. This reference contains over 50 editorials that apply to large and small businesses – they’re timeless and universal:
Starting Your Business – Essential Questions: What is your market? How many prospective customers are there? How will you reach them? What services will they require?
Tall Ships . . . Sails and Keels: Our industry is filled with stories of companies that decide to go big and spend themselves into early oblivion. There’s a better way.
Change! Enemy or Ally?: Plan for and accept change. Judge new ideas on their merits and business effect and not on your own preconceptions.
Expect? Inspect! The Heisenberg Principle: You get what you inspect, not necessarily what you expect.
Action TNT – Delegating? Doing!: The shortest path between two points is a straight line and action today, not tomorrow, is the key to understanding and managing priorities.
Also has over 60 editorials encompassing Apple and Nibble historical news, predictions, and analyses at the dawn of the computing revolution!
• Written by Mike Harvey, the founder and publisher of the long-lived Nibble magazine, with a career that spans major companies in the computing and financial realms.
• An enhanced compilation of over 180 of Mike’s editorials that appeared in Nibble, Nibble Mac / Macintosh Hands On, and PC Hands On magazines from 1980 to 1992.
• 474 pages of business and personal advice, guidance, and historical news organized in two sections.
• “Business Advice” section (50+ editorials) features articles in these categories: Starting, Marketing, Service, Development, and Growth.
• “History” section (60+ editorials) features: Apple, Piracy, Nibble, and Nibble Mac.
• “Rainbow Maze” art on the cover created by Mike Harvey.
• “Models for Management” forward and personal history by Mike Harvey.
Brian Wiser — Apple consultant, historian and archivist. Designer, editor, and co-producer of several books including Nibble Viewpoints, The WOZPAK Special Edition, and What’s Where in the Apple: Enhanced Edition. Producer/Director of the documentary film Done The Impossible: The Fans’ Tale of Firefly & Serenity, Beagle Bros and Applied Engineering webmaster. Brian also co-produced the retro iOS game Structris, and is a co-producer/writer for CallApple.org and Call-A.P.P.L.E. magazine.
Bill Martens — Apple historian and enthusiast, Programmer, President of Apple Pugetsound Program Library Exchange (A.P.P.L.E.) and co-producer of Call-A.P.P.L.E. magazine, Nibble Viewpoints, The WOZPAK Special Edition, and What’s Where in the Apple: Enhanced Edition. Bill also co-produced the retro iOS game Structris.
Apple Pugetsound Program Library Exchange (A.P.P.L.E.) has been a global Apple user group since 1978, with membership peaking near 50,000 in 1985. Offering many services, A.P.P.L.E. is also a book publisher and game developer. In 2013, the “The WOZPAK Special Edition” book was released containing Steve Wozniak’s restored hand-written notes and printouts about his Apple II computer, as well as a forward from Steve Wozniak and other Apple legends.
Press Information is available at: www.callapple.org/press